SAFe® Agile Product Management

Build a product strategy and roadmap that fit the customer and the enterprise — with Design Thinking and SAFe.

SAFe® APM 3 days Live online
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SAFe Agile Product Management

The training

Agile Product Management is for experienced product people who lead product development at scale. You use Design Thinking for solutions that are desirable, feasible, and sustainable, read market, competition, and need, shape vision and roadmap across Agile Release Trains, and connect decisions to the value stream: price, license, time to market.

Level: foundational. Scaled Agile suggests the POPM certification first. Three days, a 60-question exam.

Licensed by Scaled Agile, Inc. After the class: access to the SAFe® Agile Product Manager exam, a digital badge, the workbook, and one year of SAFe Studio.

Who it is for

  • Product managers and product owners
  • Product marketers
  • Business owners and solution managers
  • Project managers moving into a product role

On this course you

  • apply Design Thinking to desirable, feasible, and sustainable products
  • segment the market, read competitors, and bring empathy into the design
  • build product vision, strategy, and roadmap across ARTs
  • run price, licensing, and value-stream economics
  • deliver value with architects and Release Train Engineers

What you get

SAFe® Agile Product Manager exam

60 questions, practice test with feedback, coaching report. Attendance does not guarantee a pass. POPM is recommended.

Digital badge and SAFe Studio

Badge, workbook, one year of Studio with SAFe CoPilot and PI Planning toolkits. Yearly renewal.

Facilitation tools

Facilitation tools and PDF files with the results of the exercises.

Post-pack

An email with extra materials and a reading list for self-study.

24 hours of training

Three days live online. We fix the theory in groups of 5–7.

Program

Download the PDF brochure

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01

Design thinking

Products that solve a real customer problem and rest on desirability, feasibility, and sustainability.

  • Design thinking for a real customer problem
  • Desirability, feasibility, and sustainability
02

Customer needs

Continuous exploration: segments, competition, and empathy in the design.

  • Continuous exploration
  • Market segments and competition
  • Sizing the opportunity
  • Empathy-driven design
03

Product strategy

Vision, priorities, and a roadmap that guide development across the ART.

  • Product vision and strategy
  • Prioritizing initiatives
  • A roadmap across the ART and enterprise goals
04

Value at scale

How product decisions connect to the value stream, price, and release.

  • Solutions and value streams
  • Pricing and licensing
  • Time to market
  • Coordinating development and release in SAFe
05

AI in the Product Manager role

Prompts and SAFe CoPilot for stories, personas, and communication. Responsible AI protects data. A person stays in the decision.

  • A personal plan and prompts for stories and features
  • SAFe CoPilot and recommendations on the value stream
  • Backlog refinement, priorities, personas, and communication
  • Responsible AI and protecting data